Edmonton's newest live music venue.
Station On Jasper is Edmonton’s newest live music venue. The venue is unique in that has a large restaurant side, a small stage, and a full concert stage section along with a VIP mezzanine. It is a mid-sized venue with a very unique layout, great staff, and fantastic management.
As a new venue opening in Edmonton, Station On Jasper was in need of a complete branding, marketing, web presence and social media presence. It was up to SAVIAN to bring this together in an aggressive timeline and cohesive strategy.
The Challenge
With just under a month timeline, we were tasked to develop a fresh new brand, a complete marketing strategy, a web presence, and a full stationary package. We were also required to integrate and manage the ticketing system for all prime-time shows.
The Solution
A complete package.
Our team developed a fresh new brand, combined with a unique marketing strategy meant to target the music scene directly. We created the hashtag “YEGNEEDSMUSIC” to generate interest, and coordinated a well timed announce schedule which has garnered many sold out shows and a fastly growing audience at the venue.
Consistent branding. Unique appeal.
